WHO ARE WE?
About SASGO:
A Decade of Excellence in the Tourism Retail Sector
Founded in 2012, The South African Souvenir & Gift Co. (SASGO Pty Ltd) has grown from a local startup into a premier wholesale supplier for the African tourism industry. Our journey is defined by a passion for the African travel experience and a commitment to the retailers who make it possible.
In 2015, we strategically expanded our portfolio by acquiring MAG MARK® Magnetic Bookmarks. By integrating this globally recognised range into our specialised offerings, we solidified our position as a market leader in high-volume, high-quality souvenir stationery.
Why "Locally Made" Matters for Your Bottom Line
At SASGO, “Locally Made” is more than a slogan; it’s our core operational directive. We prioritise local production for the majority of our catalogue, ensuring authentic craftsmanship and a reduced carbon footprint.
For our B2B partners, our commitment to local manufacturing provides a distinct competitive advantage:
Agile Inventory Management
Avoid the delays of international shipping. Enjoy shorter lead times and faster restocking during peak tourism seasons.
Authentic Product Appeal
Tourists are seeking genuine keepsakes. We supply items that resonate with international visitors looking for real South African stories.
Stringent Quality Control
We maintain direct oversight of production standards, ensuring every fridge magnet, keyring, and postcard meets your customers' expectations.
Ethical Supply Chain
We support local jobs and ethical labor practices, adding "value-based" appeal to your retail shelves.
Your Partner in Retail Profitability
As a family-owned and operated business, we understand the nuances of the South African retail landscape. We don’t just sell products; we provide assets for your business.
Our objective is simple: To provide high-margin, fast-moving stock that optimises your shelf productivity. Every item in our catalogue is hand-picked, hand created and developed to reflect the vibrant culture and essence of our region. When you partner with Sasgo Pty Ltd, you aren’t just buying souvenirs; you are securing a consistent, reliable supply chain designed to help your business grow.
Apply for a Wholesale Account Today
Join South Africa’s network of tourism retailers.
Access bulk pricing on authentic, locally-made souvenirs delivered nationwide and across Africa.